Niche market. Mobile apps. Look-alike modeling. Personae. Probabilistic matching⏎
Mobile advertising. Placement targeting. Objectivity. Logistic regression. Loyalty⏎
Programmatic marketing. Offline attribution. Optimal frequency. Marketing silos. Offer⏎
Optimal frequency. Paying for displays. Offline attribution. Premium publisher. Price skimming⏎
Paying for displays. Interpretability/ease of understanding. Marketing stack. Logistic regression. Personally identifiable information (PII)⏎
Mix optimization. Marketing resource management (MRM). Persona (buyer profile). Look-alike modeling. Primary on-page-keywords⏎
Objectivity. Logistic regression. Process map. Programmatic marketing. Process metrics⏎
Marketing stack. Primary on-page-keywords. Price skimming. Placement targeting types. Open rate⏎
Objectivity. Personally identifiable information (PII). Multichannel. Primary on-page-keywords. Predictive regression models⏎
Marketing clouds. Pixels. Primary on-page-keywords. Programmatic marketing. Premium publisher⏎