Ad serving. Content-based advertising. Content-based advertising. Addressability. Channel⏎
360 degree customer view. Consistent representation. Ad suppression. Attitudinal data. Content management⏎
Believability and reputation. 2nd party data. 1:1 marketing. 1:1 marketing. Big data⏎
Contextual advertising. Cost per media property. Cpm. Content-centric lead nurturing. Abandon rate⏎
Abandon (inbound). 2nd party data. Contact strategy. Access. 1st party data⏎
Customer experience score. Accuracy. Ad network. Access. Customer acquisition cost (CAC)⏎
Audio. Believability and reputation. Beacons. Accuracy. Campaign management⏎
Access. Chaid. Conversions. Continuity offer. Completeness⏎
Conversion rate. Customer experience (CX). Abandon (outbound). Bounce rate. Ad exchange⏎
Add-on items. Clusters. Cookies. Allowable acquisition cost (AAC). Average revenue per user (ARPU)⏎